Being an Isabel Marant fan—way before the sneaker wedge became a hit—makes this collection a huge deal for me. Her design esthetic won me over with her love for fringe and biker style cuts. These pieces for H&M are true to her runway creations and make high fashion more accessible to people to wear in their everyday lives. Every piece in her collection can be intermixed and worn with each other, which brings a sense of ease to everyday wear.
She spoke on the collection herself:
“I am flattered by this collaboration: H&M works with the best designers and this invitation is an exciting honour. I aim at creating something real, that women want to wear in their everyday lives, with a certain carelessness, which I think is very Parisian: you dress up, but do not pay too much attention and still look sexy. The collection is infused with this
kind of easiness and attitude. Everything can be mixed following one’s own instincts:
my take on fashion is all about personality.”
Watch the video here!
Isabel Marant for H&M, available from 14th November 2013, in around 250 stores worldwide, featuring pieces for Women and Men for the first time, and will also be the first collection featured for sale online.
What’s not to love?
-KP
I saw lots of wool and leather! Very interesting fall/winter combo.